Data and analytics are used in B2B Intent-Based Marketing to gain insight into potential customers' online habits and intentions. With this data, you can send customers timely, personalized messages relevant to where they are in the buying process.
We have statistics showing that intent-based marketing will enhance ROI better than other marketing, so focusing your marketing efforts in this direction makes sense.
Unleash the Full Potential of Intent-Based Marketing with RDIGS
Our advanced intent data analytics will supercharge your B2B lead generation strategy.
RDIGS's Stunning Approach - Schedule A Free Consultation
RDIGS's Intent-Based Marketing services offer a powerful solution for identifying and engaging with high-quality prospects. Our cutting-edge proprietary Intent Engine delivers unparalleled insights into account and individual levels, helping you precisely target the most promising B2B leads. Transform your sales performance and unlock the full potential of intent data with RDIGS' Intent-Based Marketing solutions.
The first step to effective intent-based marketing is identifying your Ideal Customer Profile. Our team of experts will collaborate with you to define your ICP by considering demographics, behaviour, and motivations into consideration. It helps us understand the demands of your target audience, which is necessary for developing a marketing strategy suited to your target audience's specific requirements.
"Unlock the Power of Precision Marketing with RDIGS' Intent-Based Marketing Services."
With RDIGS’s Intent-Based Marketing services, you can embrace the future of B2B lead generation. Our comprehensive insights at account and individual levels allow your sales team to prioritize the most promising prospects and cultivate long-lasting customer relationships. Experience dedicated customer support, ongoing research and development, and customizable solutions tailored to your unique business needs with RDIGS’s Intent-Based Marketing services.
Our Approach to Account-Level Intent-Based Marketing
- Our team first determines how your target accounts interact with your content across channels by analyzing engagement and consumption patterns.
- Then, we identify early interest and intent signals among your target accounts and engage them with prospects before your competitors.
- Based on this information, we customize B2B intent data reports to obtain detailed insights into target accounts and adapt your messaging and outreach strategies to prioritize high-value accounts for maximum impact.
- We facilitate data-driven decision-making for strategic account targeting and prioritization.
- We track and quickly assess the effectiveness of your intent-based marketing efforts, and optimize your strategies using actionable insights.
ACCOUNT LEVEL
RDIGS’s Account-Level Intent-Based Marketing comprehensively analyzes content engagement and consumption patterns across various channels. By detecting early signals of interest, we enable you to engage with prospects ahead of your competitors. Our customizable B2B intent data reports and seamless integration with your CRM or marketing automation platform empower data-driven decision-making, ensuring strategic targeting and prioritization of high-value accounts.
INDIVIDUAL LEVEL
Individual-Level Intent-Based Marketing by RDIGS uncovers granular insights into prospect behaviour, preferences, and concerns. By analyzing intent signals from various sources, we enable your sales team to create highly personalized and relevant messaging for each prospect. Equip your sales team with real-time insights into individual prospects’ buying journeys and enhance their efficiency, resulting in increased engagement and conversion rates.
Our Approach to Individual-Level Intent-Based Marketing
- We at RDIGS go beyond just understanding the behaviour and preferences of your prospects with our individual-level intent-based marketing.
- We analyze intent signals from various sources, such as search queries, social media activity, and website behavior, try to gain granular insights and understand the pain points and challenges that each prospect may be facing.
- Then we identify, segregate, and tailor your messaging to address the unique needs of each prospect.
- Our team meets your prospects where they are in their buying journey with the correct information at the right time, enabling us to enhance your sales team's efficacy and effectiveness.
- With this, we increase engagement and conversion rates by optimizing your sales process and improving your bottom line.
Why Choose RDIGS for Intent-Based Marketing?
- Equip your sales team with the insights they need to reach their objectives and create lasting customer relationships.
- We have dedicated customer support and consultation to help you get the most out of our Intent-Based Marketing services.
- Our Intent Engine is a game-changer in B2B lead generation, providing businesses with the data they need to succeed.
- RDIGS' Intent Engine uncovers granular insights into individual prospect behaviour, preferences, and concerns.
- Analyze intent signals from various sources, including website visits, content downloads, and social media interactions.
Intent-Based Marketing FAQs
-
1. What exactly is B2B Intent-Based Marketing?
-
2. What is Buyer Intent Data, and how is it used in B2B marketing?What we call "Intent Data" is the information we gain about users' preferences, behaviors, and intentions to buy based on their online activity and interests. B2B marketers evaluate this information to tailor their campaigns to the specific characteristics of their ideal customers.
-
3. What types of Intent Data does RDIGS offer?In–House Intent Data: Our In-house intent data is easier to access and integrate into your marketing strategies, as you have complete control over it. Our In house intent data comes from a company's website analytics, CRM data, and customer feedback. Third-Party Intent Data: Our Third-Party intent data are obtained in several different ways from external sources. However, we ensure our sources are reliable and are always forthright regarding the procedures followed to collect data. Accessing and integrating third-party intent data into your marketing strategies may prove more difficult because finding a reputable and trustworthy data provider is challenging.
-
4. How does Intent-Based Marketing differ from other marketing approaches?Intent-Based Marketing differs from other marketing approaches because it focuses on understanding individual buyers' needs and interests rather than targeting a broad audience with generic messages. Marketers can increase the effectiveness of their efforts by tailoring them to the specific characteristics of their audience by using Intent Data.
-
5. How can B2B marketers collect and use Intent Data?B2B marketers can collect buyer Intent Data through various methods, including website analytics, social media monitoring, and online surveys. This data is then analyzed and used to create targeted marketing campaigns aligned with the interests and needs of the target audience.